With two high profile debuts on Saturday night from former NFL star Herschel Walker and former WWE pro wrestler Bobby Lashley, Strikeforce: Miami saw a boost in their ratings on Showtime, pulling in 517,000 viewers.
That was an increase of 176,000 viewers from the promotions ‘Evolution’ show in December, headlined by Cung Le and Scott Smith, though still 60,000 short of the viewership for the Gina Carano Vs Cris Cyborg event back in the summer of last year.
Strikeforce On Showtime:
Strikeforce: Shamrock vs. Diaz 365,000 viewers
Strikeforce: Lawler vs. Shields 275,00 viewers
Strikeforce: Carano vs. Cyborg 576,000
Strikeforce: Evolution 341,000 viewers
Strikeforce: Miami 517,000 viewers
Strikeforce’s decision to give Herschel Walker his MMA debut certainly benefited the event in the days leading up to the fight, with a significant increase in media exposure being generated by the 47 year old star. It came at a price however, with Walker’s salary (which will be donated to charity) believed to be north of $100,000.
The Strikeforce event was counter-programmed by the UFC, who re-aired their recent UFC 107 event on Spike TV, pulling in 2.2 million viewers.