UFC 264: Poirier vs. McGregor Trilogy Fight Delivers 1.8 Million PPV Buys

UFC 264’s blockbuster trilogy fight between Dustin Poirier and Conor McGregor proved to be a big hit this past weekend in Las Vegas, with 1.8 million people buying the pay-per-view.

That figure is the global total, with 1.3 million PPV’s believed to have been purchased domestically, and a further 500,000 coming from international territories.

That means the event just edges ahead of the previous rematch between the two at UFC 257 in January, which reportedly did 1.2 million domestically with 400,000 coming from elsewhere for a total of 1.6 million buys.

However, McGregor’s pre-fight prediction that it would outdo the record-breaking 2.4 million buys that his showdown with Khabib Nurmagomedov at UFC 229 back in 2018 proved not to be true.

The 1.8 million who were tuned in on Saturday night were witness to a sickening sight late in the first round when McGregor’s lower left leg suffered a clean break that led to Poirier winning by TKO.

However, due to the freak nature of the injury it’s now led to calls for a fourth fight between them after ‘The Notorious’ heals up, with Poirier, McGregor and Dana White all believed to be on-board with the idea.

That’s sure to be another big money-spinner for all involved, but in the mean time Poirier is now expected to move on to fighting current lightweight champion Charles Oliveira, where we’ll discover whether the fame he’s gained from his wins over McGregor translates into drawing power on PPV without the Irish superstar’s involvement.

Ross launched MMA Insight (previously FightOfTheNight.com) in 2009 as a way to channel his passion for the sport of mixed martial arts. He's since penned countless news stories and live fight reports along with dozens of feature articles as the lead writer for the site, reaching millions of fans in the process.