The UFC have unveiled their new ‘UFC Fit’ home fitness and nutrition program developed by former fighter and diet expert Mike Dolce.
Dolce was a cast member of ‘The Ultimate Fighter 7’, but while he didn’t quite make the grade in the UFC he’s gone on to become MMA’s most highly regarded nutritionist thanks to his unique ‘Dolce Diet’ program and work with fighters like Quinton ‘Rampage’ Jackson, Chael Sonnen, Vitor Belfort and Michael Bisping to name but a few.
Now the UFC have used his expertise to develop a new 12 week DVD-based workout series combined with a 132 page ‘lifestyle and nutrition program’.
This isn’t the first time the UFC have dipped their toe into the home fitness market having previously launched the ‘UFC Personal Trainer’ game for the XBox Connect and Playstation Move, while other MMA-related workout programs include GSP’s ‘Rushfit’ and ‘Tapout XT’.
Read the official press release for ‘UFC Fit’ below.
“Developed with renowned strength and conditioning coach Mike Dolce, UFC FIT is a lifestyle program based on the same methods the world’s greatest athletes use to prepare for the OctagonTM.
A celebrated training coach and former mixed martial artist, Dolce has earned his reputation as the greatest conditioning and nutrition expert in the sport, helping top contenders including Johny Hendricks, Gray Maynard, Michael Bisping and Thiago Alves prepare for competition. Now, for the first time, Mike Dolce shares the knowledge and techniques that have turned athletes into champions in this in-home training program.
UFC president Dana White said: “What makes UFC FIT different from every other workout is Mike Dolce. The UFC doesn’t cut corners or do anything halfway, so when we decided to create UFC FIT, we knew we had to work with Mike. He’s someone we respect, someone we believe in and someone we know gets results. To compete in the UFC, you have to be proficient in five Olympic sports including boxing, wrestling, taekwondo and judo on top of having world class strength and cardio. And Mike Dolce take these guys level to another level – just imagine what he can do for you.
UFC FIT includes:
• 12 dynamic workout DVDs
• Plus 3-Day Shred, a jumpstart to weight loss
• 12-week Workout Tracker
• 132-page Lifestyle & Nutrition Manual, complete with training tips, a grocery list, meal plans and healthy, delicious recipes
• And for when you are on the go, Xyience® Ulti-Bar™ and Ulti-Meal™ Replacement Protein Shake, created exclusively for UFC FIT
UFC FIT is available now at UFCFIT.com. Additional merchandise is also available including an official UFC FIT Octagon® Mat, water bottle and fitness apparel.