Watch Jon Jones New Reebok ZPump Fusion Commercial

Any child of the late 80’s or early 90’s is sure to remember Reebok pumps and the UFC’s official clothing sponsor is bringing that blast from the past back for their new ‘ZPump Fusion’ trainers, and light-heavyweight champion Jon Jones stars in a new commercial showing them off.

Jones is one of a number of high-profile UFC stars, including Ronda Rousey, Anthony Pettis and Paige VanZant, who recently signed special sponsorship deals with the sportswear brand and they’re putting him to work right away.

It seems to be good business for all concerned with the ad already reaching over 1.25 million plays in just 48 hours.

Check it out for yourselves below.

Over the years I've watched the UFC develop into the powerhouse it is today, organizations like PRIDE, Strikeforce and WEC rise and fall, and Bellator emerge as a new force on the MMA landscape. Throughout it all I've remained captivated by the sport and I'm excited to cover what comes next here on MMA Insight.