Late last year the UFC signed a six-year deal with Bud Light to welcome them back as the UFC’s official beer and now Dana White has made an appearance in the brand’s superbowl ad, which also features cameos from Post Malone and Peyton Manning.
“It was an absolute blast to be a part of Bud Light’s Super Bowl commercial this year,” White said in a statement. “Anheuser-Busch and the Super Bowl are two of the biggest American brands in the world. The cast, the director and Peyton were fun to work with and it was such an incredible way to kick off my new partnership with AB and Bud Light.”
White had been full of praise for the brand when the deal was sealed last year to replace their previous sponsor Modela, with the UFC CEO stating that he was eager to bring Bud Light back to the Octagon as their core values aligned with his own.
Check out the advert below.